NYC Winter Restaurant Week 2024 Registration
NYC Restaurant Week returns this winter after an amazing summer program featuring over 540 restaurants. Register your restaurant now to take part. Hurry- there are major incentives for registering early! In case you missed the news, we have recently rebranded, and NYC & Company is now New York City Tourism + Conventions. Please review the below for important information on NYC Restaurant Week Winter 2024.
TO REGISTER (after reviewing the important information below)
PAST PARTICIPANTS: Log in and complete the participation form at this
NEW PARTICIPANTS ONLY: This is a 2-step process.
Step 1: Complete this brief
Step 2: You will receive credentials via email. Complete the participation form at this
KEY DEADLINES
Early Bird Registration: October 31, 2023 DEADLINE HAS PASSED
Regular Registration: November 15, 2023 DEADLINE HAS PASSED
(Restaurants may register after this deadline, but may not be included in all promotional elements or be live for program launch)
Late Registration: January 15, 2023 (Restaurants that register after November 15, may not be included in all promotional elements or be live for program launch. It may take up to 10 business days for listing to appear on website post launch)
Menu submission: December 12, 2023
(To guarantee inclusion for launch. Menus submitted after this will be uploaded in the order received on a rolling basis)
Payment Due: December 12, 2023
(For those who do not receive complimentary registration for being an early registrant.)
PROGRAM DATES
Early Access for BILT Mastercard Cardholders:
January 3–4, 2024
Mastercard Exclusive Pre-Booking:
January 5–8, 2024
Reservations Open/Press Announcement:
January 9, 2024
Program Live: January 16–February 4, 2024
Monday–Friday mandatory; Saturday excluded, Sunday optional
Restaurants may opt in for 1, 2, or all 3 weeks of the program
Restaurants may opt to offer lunch only, dinner only, or both
On-site dining only. Takeout and delivery will not be promoted during NYC Restaurant Week. Restaurants may offer and promote independently.
MENU PRICING
Two-course prix-fixe lunch: $30, $45 or $60
Three-course prix-fixe dinner: $30, $45 or $60
Taxes and gratuity are not included.
You must select one price point per meal time. You may not offer multiple price points for the same meal.
These price points were selected to allow restaurants in all five boroughs and of all price classifications to participate and put their best effort forward.
PARTICIPATION FEE
For 2024, New York City Tourism + Conventions will be offering up to 300 complimentary registrations and, once filled, issuing a participation fee at a significant discount. These fees will directly support the robust marketing plan for the program. As a 501(c)6 organization, membership dues, including the participation fees for NYC Restaurant Week, are crucial for the continued success of the program.
Thanks to generous support from the Mayor’s Office of Media & Entertainment, the first 50 registrants in each of the six regions outlined below will receive complimentary registration (one per restaurant group/related restaurants) for the winter program. Their support also covers the significant discount on the participation fee (formerly $2800) for any restaurants that do not receive complimentary registration.
Payment may be made via credit card online or you may request an invoice. This invoice will be emailed to you after registration has been completed. Payment must be made on or prior to December 12, 2023, to guarantee inclusion for launch. Fee includes both Winter and Summer 2024 NYC Restaurant Week and your membership for the year. You will still have to separately register for Summer Restaurant Week in the spring. Participation fees are nonrefundable. Restaurants with an outstanding 2023 balance will not be permitted to participate until paid in full and are not eligible for complimentary spots until balance is paid.
To encourage early registration and a wide variety of restaurants throughout NYC’s five boroughs, we are incentivizing registration with the below pricing structure:
MANHATTAN RESTAURANTS
Located south of Harlem (below W. 110th St./E. 96th St.)
Early Bird (thru Oct. 31): $1,650 DEADLINE HAS PASSED
Regular + Late (Nov. 15): $1,900 DEADLINE HAS PASSED
Late (until Jan 15): $1,900
Located in Harlem and neighborhoods north (above W. 110th St./E. 96th St.)
First 50 registrations: Free (limit one per restaurant group/related restaurants)
Early Bird (through Oct. 31): $975 DEADLINE HAS PASSED
Regular (after Nov. 15): $1,200 DEADLINE HAS PASSED
Late (until Jan. 15) $1,200
BROOKLYN RESTAURANTS
First 50 registrations: Free (limit one per restaurant group/related restaurants) SOLD OUT
Early Bird (through Oct. 31): $975 DEADLINE HAS PASSED
Regular (after Nov. 15): $1,200 DEADLINE HAS PASSED
Late (until Jan. 15): $1,200
BRONX RESTAURANTS
First 50 registrations: Free (limit one per restaurant group/related restaurants)
Early Bird (through Oct. 31): $975 DEADLINE HAS PASSED
Regular (after Nov. 15): $1,200 DEADLINE HAS PASSED
Late (until Jan. 15): $1,200
QUEENS RESTAURANTS
First 50 registrations: Free (limit one per restaurant group/related restaurants)
Early Bird (through Oct. 31): $975 DEADLINE HAS PASSED
Regular (after Nov. 15): $1,200 DEADLINE HAS PASSED
Late (until Jan 15.): $1,200
STATEN ISLAND RESTAURANTS
First 50 registrations: Free (limit one per restaurant group/related restaurants)
Early Bird (through Oct. 31): $975 DEADLINE HAS PASSED
Regular (after Nov. 15): $1,200 DEADLINE HAS PASSED
Late (until Jan. 15): $1,200
PROMOTION
Promotion of the program will include, among other things, out of home (LinkNYC, bus shelters), paid search, paid social, NYC Tourism-owned channels (website, email, social), and partner channels (Mastercard, OpenTable, etc.). A public relations effort spotlighting the program and the participants will commence when reservations open to the public on January 9, 2024. A tool kit containing important assets, including program creative and helpful tips for social media will be included in your confirmation email after registering.
MASTERCARD STATEMENT CREDIT
Mastercard® will serve as a program sponsor and will provide registered cardholders with a $10 statement credit on each transaction of $45 or more when dining on-site. Takeout and delivery orders will not be eligible for the statement credit.
Mastercard cardholders will be able to register their card on the program website to receive a statement credit at participating businesses.
Statement credits will be fully funded by Mastercard and there is no action required on your end. There is no cost to your business.
Credits will be available to registered cardholders while supplies last. Mastercard has set a generous credit threshold for this program. We will monitor redemptions and adapt our messaging if it is exceeded.
Your business must accept Mastercard as a form of payment in order to participate in this element of the promotion. Cash-only establishments and businesses that do not accept Mastercard as payment are ineligible.
Your business may not be eligible for this promotion if Mastercard is unable to uniquely identify your business in their system as an independent merchant.
Statement credit amount:
$10 credit to cardholder on $45+ spend in single transaction
Registered cardholders will be able to earn a maximum of $30 in statement credits through eligible transactions. A diner could earn this $10 credit up to 3 separate times.
By participating, you agree to the aforementioned and New York City Tourism + Conventions
If you have any questions, please email
New York City Tourism + Conventions reserves the right to accept or reject any business from the program. Any restaurant in the five boroughs may participate (excluding national fast food chains and dessert-only establishments). All submitted offers will be subject to review and approval. Your business may be removed from the program if found to be in violation of any program guidelines.
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New York City Tourism + Conventions is the official destination marketing organization and convention and visitor's bureau for the five boroughs of New York City.
©2024 New York City Tourism + Conventions. ʺNYC Restaurant Weekʺ words and logo are registered service marks of New York City Tourism + Conventions, Inc., and is the original and official Restaurant Week.